Craig | Urban Jungle
03
Dec
Dec
Top 10 Business Resolutions for 2020
With 2019 drawing to a close, it's a good time to reflect on your company's progress over the past year and to plan its growth for the upcoming year. Do you want clarity? Focus? Better culture? Increased success? These top 10 business resolutions are designed…
11
Jun
Jun
Top 10 Tips to Naming Your Brand
What's in a Great Brand Name? Actually, quite a lot. Whether you're naming a business, a product, or a service, finding a great brand name is one of the most difficult branding exercises you can go through. It's even more difficult to name a brand…
12
Dec
Dec
Beer Advertising (An Epic Failure in Differentiating Brands)
Think about beer advertising. Year after year we get slammed with an endless parade of beer ads. A few campaigns make us smile. Most make no impact at all and we've long forgotten. The forgotten ones are failures—of course; but even the memorable ones sometimes…
28
Jun
Jun
Consumers Control the Brand (The Biggest Marketing Myth of the Decade)
"Consumers control the brand. Marketers do not." It's been the manifesto of social media aficionados for years, but in my opinion, the concept is something contrived as an attempt to validate social media and social media "experts'" position in the marketing landscape. And for the…
16
Feb
Feb
The Inspirational Alphabet Logo Design Series – Letter Ee Logo Designs
The fifth collection of design potpourri includes my top 10 favourite letter Ee logos. As you can see, the lowercase e is grossly underrepresented (which is too bad because it's a beautiful letter). 1. E is for Elena (concept by Elena Lazutina) 2. e (concept…
30
Jan
Jan
The Best Rebrands of 2013
2013 proved itself to be a strong year for rebranding. Especially in Australia and Canada. That's not to say there weren't any duds. Earlier this month I examined the three worst rebrands of 2013. Today I’m switching gears and focusing on the best. While it's…
22
Jan
Jan
The Inspirational Alphabet Logo Design Series – Letter Dd Logo Designs
Round 4 of the Inspirational Alphabet Logo Design Series comprises my top 10 favourite letter Dd logos. Just like the letter Bb, it was tough finding good lowercase d's. I know they're hiding out there somewhere though. 1. D's Nuts (concept by Ron Lewis) 2.…
16
Jan
Jan
The Inspirational Alphabet Logo Design Series – Letter Cc Logo Designs
The third instalment in the Inspirational Alphabet Logo Design Series comprises my top 10 favourite letter Cc logo designs. In my experience the letter C is one of the more challenging characters in the alphabet to create interest in. My respect goes out to all…
07
Jan
Jan
The Worst Rebrands of 2013
As it turns out, 2013 was a pretty solid year for rebranding (especially when compared to 2012). Still, some rebrands managed to bonehead their way to stardom and here-within are my picks for the three worst rebrands of 2013. 3. Yahoo!: If ever there was…
06
Jan
Jan
The Inspirational Alphabet Logo Design Series – Letter Bb Logo Designs
The second collection in the 26 part, art for art's sake series is of some of my favourite letter Bb logo designs. When it comes to the letter B, there are so many amazing designs and it was hard to narrow it down to just…