We create intelligent, engaging graphic design systems.
Good graphic design is not about making things look “pretty” or “cool.” Anyone can do that.
In Urban Jungle’s approach, strategy and creativity are inseparable, leading to a visual identity and graphic design system that bring your brand to life so it can do its work.
Brand identity, colour palette, typefaces, graphics, and imagery are all threads of the graphic design system, but it’s our understanding of your brand strategy that weaves everything together as a cohesive, consistent expression of your company.
Once all the elements are in place, we construct thorough guidelines for applying your new graphic design system. The guidelines inform and inspire your staff as they activate your brand’s identity across each and every customer visual touch point.