We’ve all seen amazing promotional marketing videos before. Whether they're funny, inspiring, shocking, or heart felt, some companies do video exceptionally well. They tell great stories and as a result they connect us with their brands in ways others cannot. Traditionally only mega-brands and companies…
Olympic Podium & Medal Tray Design: To design an Olympic podium is to develop a platform from which a spirit can soar. Any Olympian graced with the opportunity to stand on the top of one will undoubtedly concur. Trust me. I watched it, night after…
Olympic Medal Designs: Developed as a smaller piece built from a larger image, representing the value of interaction with community and importance on individuality, the medal design for the Vancouver 2010 Olympics has definitely set a precedence; or raised the bar if you will for…
Moving past the stunning visuals and artistic presentations Canadians have already proven to showcase for the 2010 Olympic and Paralympic games one cannot help to be taken aback with the detail of the other pieces of design Olympians, their families and spectators will interact while…
One of the latest controversies to spin its web around the 2010 Olympics in Vancouver deals with sponsorship or better yet the lack thereof. Many large corporations have been selected to play and pay the part to be the financial backbone of these winter games;…
Stylized Graphics Set Tone (& Texture) for 2010 Games Upon first glance I immediately thought “there is something different about the way Vancouver is presenting their Olympics”; it wasn’t until my second that I realized what it truly was. Vancouver 2010 was completely photography free.…
When one thinks of branding it is not uncommon to have logos and punchy tag lines pop into one’s head. In fact just mention the word Nike and it is almost impossible to avoid thinking of the infamous “Swoosh” and “Just Do It” tag line.…
A glimpse into the ethereal experience that is Vancouver. This video has it all, beauty, mystery and sensuality. Thank you InnerLife Project & Linda Ganzini; you've inspired me to want to share the beauty of my city.
For the entire month of February Urban Jungle will have on-site press coverage in Whistler at the 2010 Olympic Games. Danna Beatty, Urban Jungle’s newest marketing rockstar will be blogging from the front lines; discussing the awesome and the ugly of the Games. From branding,…