As the leaves turn colour and our feathered friends head south for the winter, I'm reminded of some awesome factoids of Canadian Geese. The following are four science-backed and incredibly cool lessons on teamwork and corporate culture taught by Canada's national bird: Lesson 1: Shared…
Retail brands like Apple get it. Hospitality brands like Hudsons Canadian Taphouse get it. Arts and culture-focused brands like the AGA get it. But interior design is an often overlooked aspect of reinforcing brand in both the corporate and professional environments. This company clearly doesn't…
When asked, I define corporate culture as the blend of human psychology, attitudes, beliefs, and behaviours within the workplace. Every company is different and the culture cocktail can result in an inspiring utopia, a depressing nightmare, and everything in between. A company's culture can build…
Why rebrand? And when I use the term "rebrand", I'm not talking about creating a new logo. I'm talking about redefining your mission, position, and strategy. When is it time to chart a new course? Here are five great reasons to seriously consider rebranding your…
Who decided on the five-day, 40-hour work week anyway? Is it really required in today's ultra-streamlined, fast-paced digital world? When you stop to think about it, people tend to find a way to fill up their time with things like Facebook, Twitter, checking email, texting,…
This is an article I posted back in 2009. Rescued from the archives, it is just as relevant today as it's ever been. 1. Your vision is crystal clear. Your corporate vision and mission inspire everyone. Your employees know why the company exists, where the…