Last month we looked at some of the difficulties in finding the perfect name for your company. Today we're looking at what strategies the world's biggest, most well-known brands have used to find theirs. Perhaps their approach can teach you something. What are the different…

Naming your company is pretty easy stuff. Ya right! If you have ever started a new business, you'll know that finding the perfect name for your company is also arguably one of the most torturous aspects. Getting the right name is unbelievably important. Why? Well,…